Newest Google AdSense Blog Post is titled “Getting the most out of AdSense”.

Christian Ashlock, AdSense Optimization Team, says: “I hope this week you’ve discovered a new feature or learned how to improve your use in a way that will benefit your site and your earnings. Today I’m going to share my top 3 tips for getting the most out of AdSense”.
http://adsense.blogspot.com/2006/08/christians-tips-getting-most-out-of.html

If you are serious about earning good income with Adsense, You must always keep an eye on Google’s changes and tests. Jennifer Slegg has pointed out a couple. They both relate to the format ofthe ad units and may (or may not) be the taste of things to come for AdSense.

The first is very simple. Google is experimenting with dropping the line that says “Ads by Gooooogle”. In these ad units, there would be no way to tell that a properly-blended ad isn’t part of the site.

Sounds good, right?

Too good, I think.

While anything’s possible, I’d be very surprised if this is anything more than an information-gathering exercise by Google. They’re just too well focused on ensuring that their advertisers get the sort of users who are actually interested in their services. Removing the ad line is going to generate a lot more clicks but only slightly more sales for the advertisers. That means those sales are going to
be a lot more expensive.

If Google does decide to roll this out across the network then, I think you can expect a major change in the Smart Pricing algorithm. Advertisers are going to want to be compensated for clicks that don’t generate sales and that means alterations in your click prices. Make sure you’re following the value of your clicks closely so that you can spot any change should it happen.

The second beta is much more interesting. Google is putting images at the top of vertical ad units. Below the image is a line that says simply, “See more sponsored links.” The images are linked to an Ad Links page in the same way as a link unit.

That sounds very promising to me. If the images are attractive, people will click them. And if the links they see are intriguing, they’ll click those too.

One good strategy to use with AdSense has always been to put an eyecatching image next an ad unit. These units could take the headache out of
matching the right image to the unit.

It’s interesting though that Google is experimenting both with removing the line that identifies their ad units as ads, and with adding a new one. It will be interesting to see which makes it to the roll-out.

Allan Gardyne is an outstanding marketer from Australia. He is well known for his helpful website (www.AssociatePrograms.com) and now his clear mind provide us more wisdom about Google’s Adsense.

“Google created a monster when it created AdSense. It seems to have failed to anticipate the flood of trashy sites that would be created just for AdSense. It also seems to have failed to anticipate junk PPC arbitrage sites which aim to buy cheap keywords and earn revenue from expensive keywords. While trying to clear up the mess it created, Google is punishing innocent, good businesses. ”

You can speak louder, but not clearer, man!

In fact, the change we’ve seen in the last weeks has been coming for a long time. Google warned all of us about this back in December of last year

http://AdWords.blogspot.com/2005/12/new-addition-to-quality-score.html

when they began implementing the new landing page quality score. The recent upheaval in the last few weeks is just an update of the algorithm that Google implemented late last year. Here’s the best report I’ve seen on the AdWords changes.

http://www.affiliateclassroom.com/Google_Change/Surviving_Google.html