Allan Gardyne is an outstanding marketer from Australia. He is well known for his helpful website (www.AssociatePrograms.com) and now his clear mind provide us more wisdom about Google’s Adsense.

“Google created a monster when it created AdSense. It seems to have failed to anticipate the flood of trashy sites that would be created just for AdSense. It also seems to have failed to anticipate junk PPC arbitrage sites which aim to buy cheap keywords and earn revenue from expensive keywords. While trying to clear up the mess it created, Google is punishing innocent, good businesses. ”

You can speak louder, but not clearer, man!

In fact, the change we’ve seen in the last weeks has been coming for a long time. Google warned all of us about this back in December of last year

http://AdWords.blogspot.com/2005/12/new-addition-to-quality-score.html

when they began implementing the new landing page quality score. The recent upheaval in the last few weeks is just an update of the algorithm that Google implemented late last year. Here’s the best report I’ve seen on the AdWords changes.

http://www.affiliateclassroom.com/Google_Change/Surviving_Google.html